
Confidential
About the job
About Us:
We are a leading advertising services company dedicated to delivering innovative marketing solutions to our clients. We are seeking a talented Email Marketing Specialist to join our team remotely and contribute to our mission of creating impactful email campaigns that drive results.
Key Responsibilities:
- Plan, create, and execute email marketing campaigns that align with business objectives.
- Develop engaging email content and designs to increase customer engagement and conversions.
- Segment email lists and personalize campaigns to target specific audiences effectively.
- Monitor campaign performance, analyze data, and provide actionable insights to optimize results.
- Ensure all email campaigns comply with industry regulations and best practices (e.g., GDPR).
- Collaborate with marketing, design, and content teams to align email strategies with broader marketing initiatives.
- Test email elements (subject lines, visuals, CTAs) to improve open rates and click-through rates.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in email marketing or a similar role.
- Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot) and CRM tools.
- Strong understanding of email marketing metrics, analytics, and optimization techniques.
- Excellent writing and proofreading skills.
- Creative mindset with attention to detail and a passion for delivering high-quality campaigns.
- Familiarity with HTML and email design best practices is a plus.
What We Offer:
- Competitive salary and performance-based incentives.
- Flexible remote work environment.
- Opportunities for professional development and growth.
- Collaborative and inclusive company culture.
If you’re passionate about crafting impactful email campaigns and driving customer engagement, we’d love to hear from you!