Are you passionate about leveraging the power of the digital realm to drive business growth? Are you a strategic thinker with a deep understanding of the ever-evolving landscape of digital marketing and AI within it? If so, we have an exciting opportunity for you as a Digital Marketing Manager in our agency.

We are looking for an experienced Digital Marketing Manager to lead and execute strategic digital initiatives for our clients from Cape Town. This role requires a strong analytical mindset, a deep understanding of digital marketing platforms and the ability to bridge the gap between creativity, data and technology.

If you’re passionate about driving measurable growth through innovative digital strategies and understand the evolving role of AI in marketing, read on.

Responsibilities

• Translate client business objectives into comprehensive digital marketing strategies
• Develop and implement growth strategies supported by both short- and long-term tactics
• Define and track appropriate KPIs to evaluate success across channels
• Lead the planning and execution of multi-channel marketing campaigns (SEO, SEA, Paid Media, Social, etc.)
• Optimize conversion rates and user engagement through continuous testing and data analysis
• Collaborate with technical and creative teams to ensure cohesive campaign execution
• Integrate and leverage AI and marketing automation tools to improve efficiency and scalability
• Support clients through digital transformation processes and MarTech adoption
• Communicate regularly with clients to align on goals, progress and outcomes
• Work alongside the sales team as a subject matter expert to identify new opportunities and co-develop tailored proposals
• Coach and mentor junior team members, support peer development and promote digital marketing best practices within the agency and externally

Requirements

• Minimum 10 years of experience in digital marketing, preferably in an agency or consulting environment
• A mature leader, demonstrating the capacity to adapt their leadership style to align with varying team dynamics and the unique demands of different work situations
• Proven track record in conversion rate optimization, performance marketing, SEO/SEA, analytics and marketing automation
• Strong understanding of digital analytics platforms and reporting tools
• Experience in leading strategic workshops and working with stakeholders at all levels
• Ability to develop compelling strategies and present them confidently to clients
• Proactive, analytical and results-driven with excellent communication skills
• Willingness and flexibility to travel once a month (abroad) for client-facing engagements

We offer

• Global travel medical and accident insurance
• Corporate Programs including Employee Referral Program with rewards
• Learning and development opportunities including in-house training and coaching, professional certifications, over 22,000 courses on LinkedIn Learning Solutions and much more
• *All benefits and perks are subject to certain eligibility requirement*.